We Made An App!
Me and a bunch of smart people have started App Assassins – a vehicle for turning our many application ideas into real, working, phenomenawesome apps… Our first effort is Car Cricket Century - an app...
View ArticleSocial Media Addiction
It’s 06h00. The opening strums of Israel Kamakawiwo’ole’s cover of “What a Wonderful World” – my alarm ringtone – drag me out of some bizarre dream. I lean over, pull my iPhone from its permanent...
View ArticleShifting From Social Media To Social Business Thinking
[This post was originally published on Memeburn] The term social media refers to a set of web-based and mobile tools, technologies and platforms that enable connection, communication and collaboration...
View ArticleThe Future Of Media: “The Sandton Debates”– Get A Free Ticket!
The kind folks at the Future Group have invited me to contribute to a panel discussion about social media at The Future of Media Sandton Debates to be held at the Sandton Sun Hotel on 19 July, 2012....
View Article5 Things We Learned Building Cerebra’s Offices
It’s been 18 months since we moved Cerebra into new offices in Design Quarter. We’re quite proud of our spot – our clients love coming to see us and our staff love the fact that we’re accessible and in...
View ArticleWhen Personal And Corporate Brands Collide
[This article was originally written for Memeburn.] Should employees have unlimited access to social media during office hours? If staff have access to social media how can time spent online be used...
View ArticleSocial Schizophrenia – The Distance Between Brand Promise And Business Delivery
You’ve hopped on the social media bandwagon and are Tweeting and Facebooking to your heart’s content. But does your brand deliver what it promises in social media? Is it possible to do so? I’m an...
View ArticleMy Presentation At The 2012 South African Social Business Summit
Cerebra hosted the inaugural South African Social Business Summit a few weeks back and I opened the event with the following presentation on the social business challenge. The summit was incredibly...
View Article5 Steps To Building Digital Communities That Really Impact Your Business
[This article originally appeared on Memeburn] One of the more appealing opportunities for brands engaging with customers in social media is soliciting candid feedback about their products and service....
View ArticleWe Are Community – A Free eBook From Cerebra
If there’s one thing you’re guaranteed of when it comes to social media and the social evolution, it’s tons of hype. You only need to follow some of the conversation around the ridiculously popular...
View ArticlePutting Your Worst Foot Forward
Yesterday I attended a discussion with members of the exco of a huge multinational company at their Johannesburg CBD headquarters. Because Cerebra is based all the way out in Fourways, I allowed an...
View ArticleCerebra Announces Social Business Africa 2013
Last year we hosted the incredibly successful Social Business Summit at the Holiday Inn in Sandton. This year we’re taking the conference to a whole new level, bringing out global thought-leader Dion...
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